Client
Alcosa
Location
Norfolk & East Anglia
Industry
Stoves & fireplaces
Services
Design, SEO, Social media
Website
The Challenge
What Alcosa needed, and why it mattered
Alcosa is a well-established retailer of wood burning and multi-fuel stoves, gas and electric fires, media walls and fireplaces, serving customers across Norfolk and East Anglia. They wanted their online presence to match the experience of their showroom.
Their previous website was dated, slow and hard to navigate, they had limited visibility on search engines, and without a regular posting plan their social media wasn’t supporting the brand.
What We Did
How we approached it
A sleek new website, a full SEO campaign and ongoing social media management to lift visibility and enquiries.
01
Plan
Keyword research and an SEO plan to lift Alcosa’s visibility in local and national search.
02
Design
A sleek, modern, mobile-responsive website that reflects the quality of Alcosa’s products.
03
Build
Intuitive navigation, clear product categories and strong calls to action to drive enquiries and showroom visits.
04
Grow
On-page optimisation, ongoing content and a consistent social media schedule with product highlights and customer showcases.
The Work
A closer look
The Results
What changed for the business
With the new website live and ongoing digital marketing in place, Alcosa has seen measurable improvements.
Page 1
Google rankings for several key product and location searches.
More traffic
Organic traffic and direct visits have steadily increased month on month.
More enquiries
A marked rise in online and showroom enquiries.
Stronger socials
Consistent engagement, enquiries and brand visibility across key platforms.
“
Spider Agency have proven to be an excellent digital partner for all our Website and Social Media needs. We were looking for a local company to re develop and maintain our existing website, Spider came up with the right package at the right price. They re designed our existing website from ground up and set up a monthly Social Media Ad campaign focussed across all our brand products. We have been working with them now for over two years and are extremely happy with the results.
AL
Stoves and fireplaces, Norfolk
